‘24 NFL Campaign
Sate Farm's NFL work goes big every year. For 2024 we ran the "Bundle" story with Patrick Mahomes and Andy Reid, then widened it with Dani Rojas (Ted Lasso) and Aidan Hutchinson (Lions DE). Fun work, enjoy.
Bundlerooski
The first Bundlerooski spot was a hit. The earworm dug deep and some people had enough, which I get. So we made a second version, "It's Funny," a BTS cut aimed right at them.
Version 1:
”BundleRooski”
Version 2:
”It’s Funny”