COLD OPEN

It’s a couch-warming party (not mine), years back. I’m at Columbia College Chicago as a creative writing major, and a guy in a velvet vest and Doc Martens sits down next to me. Asks what I want to do.

Copywriter, I tell him.

What kind of copy?

All of it, I respond.

He mansplains the categories. Above the line, below, B2B, B2C, yada yada… Tells me I can't write for everything.

He asks again, what kind of copywriter?

Again, I say the kind that does all of it.

CUT TO:

10 years later. Writing all of it.

INT. KITCHEN — NIGHT

Tim writes at the table. A seven-year-old needs a verdict on a drawing. A three-year-old needs to be held for reasons that will not be explained. A wife tells me not to fixate as she helps manage the girls. The tagline goes unnoticed, until it doesn’t.

I'm a writer. Ad copy mostly — TV, social, OLV, PDPs, packaging… yada yada. Plus whatever I can't stop writing.

THE PITCH

If your brief has the single focus, I'll be a fan. If it reads like a deck, send it anyway. I'll find the insight.

FADE OUT.

Let's make something worth making, shall we?

With pizazz,
Tim